BUSINESS DEFINING QUESTION...
For coaches, consultants, services providers, and freelancers who DESPITE putting in all the hours, and being skilled AF at what they do - are STILL getting low-balled on proposals and ghosted after consultations:
If there was a way to connect with a steady stream of top-tier clients (who paid you for your services up front and in full!), without feeling icky awkward, or pushy about it, would you FINALLY feel confident asking for the multiple four-figure investments you know you deserve?
HERE'S WHY ANYTHING OTHER THAN A HECK YES IS COSTING YOU BIG TIME:
Every day, credit card in hand, your potential dream clients are scouring the internet looking to invest in that one *Unicorn* who actually gets them.
Question is: Are they investing in YOU?
And, whether you just bought your Squarespace domain (or you’ve got a few years’ under your belt now) the success of your service-based online business is suuuper connected with your answer to this question.
Because if you KNOW you’re not getting enquiries from as many LEGIT leads who are READY TO SPEND MONEY with you as you should…
OR Your current client attraction strategies are “sporadic” at best 😬, you keep falling back on "meh" referrals or cheap-skate friends and family, and you’re burning out real fast…
Then keep reading.
Because what I’m about to share with you could EASILY be your most pivotal moment.
The one you look back on a few weeks from now, when your Paypal notifications are lit, and your Google Cal is bursting with dream clients, who value your time and expertise, AND have already paid you in full for your services.
BUT FIRST, LET ME KNOW IF THIS SOUNDS FAMILIAR...
You come home from a networking event pumped AF after swapping IG follows with a dreamy potential new client…
Next day, they’re all up in your DMs, peachy keen to pick your brains and get your expert opinion on their next move. Woah. This could be it.
Filled with glorious visions of a six-month contract, you suggest a free 30-minute chat over coffee (IRL or virtual), before bending over backwards to accommodate your (increasingly flaky 🤔) new friend in your schedule.
Coffee date day arrives, and you dutifully dedicate your morning to stalking their 2015 blog posts and beyond.
They pick your brain for closer to an hour, listening intently as you dish out the good stuff.
YOU'RE HEARING THINGS LIKE:
“Woah, that’s an amazing idea, how would you do that?”
"Ok great, now can you tell me what I should put on my homepage?” And...
“You’re a total genius! So, how should I tackle this next problem”
They’re lapping you up, and so you keep pouring.
You’re on a mission to WOW this dream client into paying you…
After almost 90 minutes now, you part ways. Follow-up emails are sent. You strap yourself to Canva for a full evening to create the best. Proposal. Ever.
You hit send...
You follow up…
You follow up again…
But they’ve disappeared off the face of the planet, never to be heard from again.
You start crunching the math on how many unpaid hours you’ve already invested in them, but when it gets into double figures, you call it a day.
Was it something you said? Did they go with someone else?
With the amount of time, effort, and straight-up commitment you’ve invested in building your business so far, isn’t it about time you started getting the results you deserve?
Here are the 5 reasons why you’re STILL getting low-balled and ghosted selling your services.
Reason #1 - Your default answer is always YES.
Reason #2 - You're dishing out custom on the daily.
Reason #3 - Deep down, you're not 100% convinced on your own value (and it shows).
Reason #4 - Your bragging game is small and humble - and not in a good way
Reason #5 - You never signed up for this whole "sales" side of things.
THE GOOD NEWS IS...
Mastering the art of Squirm-Free Selling is now closer than ever.
If you’re reading this, you ALREADY know that stepping into the role of top salesperson inside your business is critical to your success - even if you’re a business of one!
(No need to remind you of that) But, maybe you didn't know that by mastering the Squirm-Free Sales principles I’m about to share with you, you’ll also have the power to:
YOU'RE SUPPORTED EVERY STEP OF THE WAY AS YOU
Master the six core principles of "Squirm-Free" selling...
Squirm-Free Sales COPY
Never write sales copy from scratch again. You’ll completely reprogram how you feel about writing content AND I’ll show you how to re-purpose what you create again and again (without anyone noticing!)
Module 1 includes:
- The 2 Qs of Storytelling - write killer openers that get rapt attention in the first 6 lines of your sales page.
- Headline Writing Masterclass - So long yawn-inducing copy, thanks to this 15-minute brainstorming hack.
- The 3 Tab Test - and how to use it to measure of specificity inside your copy. Ooh, science.
- My FRBF Copywriting Formula - It’s a game-changer, #justsaying
Squirm-Free Sales PAGES
High-converting sales pages have a few things in common... We'll lock down the 13 essential ingredients you need to turn a "meh"-tastic sales page into your new deal-closing BFF.
Module 2 includes:
My 13-point SFS Page structure - Yup, I'm handing over the step-by-step blueprint to write compelling copy that sells your signature package.
How to *Actually* use a client profile - No more Google Doc graveyard avatars. I’ll show you how to use the damn thing to make your sales page next level awesome!
- The opportunity to get personalised feedback on your sales page from me and my team.
Squirm-Free Sales CALLS
Conversations that convert don't have to feel awkward. You'll learn how to enrol clients on the spot from a place of fun, ease, and authenticity - THIS is a game-changer.
Module 3 includes:
- The EXACT 11-step process I use to close high-4-figure investments on the spot.
- Tech Bootcamp - I’ll walk you through the nuts n’ bolts of ick-free automation so it's easy for folks to book a session with you.
- The fill-your-cal-challenge - We’ll launch (or re-launch) your offer together in real time, with daily support and accountability.
- Been-there-done-that mindset support - inc rejection recovery resources, and my 3 fave ways to make "objections" a thing of the past
Squirm-Free Sales PITCHES
The world is an abundant place, BRIMMING with opportunities everywhere you turn. You'll be supported to put your best foot forward so can both respond to opportunities and create your own!
Phase 4 includes:
- My "Sell Your Sales Calls" Pitch Script - IRL to a room, or online on a webinar, livestream, or guest expert spot - you'll have the power to fill your calendar in a matter of mins!
- Follow-up Swipe File - You've heard "the money's in the follow up" a gajillion times but... wtf do you actually say? Wonder no more thanks to this beefy swipe of ready-to-go messages.
- My easy-peasy transition process - Takes you from sharing content to sharing "next steps" in a totally ick-free way.
Squirm-Free Sales STRATEGY
With #TeamKP support, you’ll build out your customised 12-month sales strategy to make this officially your *best year ever*. BRB, just off to buy that confetti cannon...🎊
Module 5 includes:
- Your very own 12-month sales strategy - including ongoing daily, weekly, and monthly tasks. It’s so good at keeping you on track, it's borderline creepy.
- My personal income and sales calculator - I’ve got some game-changing tools for you in our strategy module, and this is only one of them
- BYOM - That’s right, Be Your Own Manager. The good kind, who praises you and give your pointers. I’ll show you how.
Squirm-Free Sales MINDSET
Completely re-program how you feel about sales, let go of discomfort, and prime yourself to support your customers make big decisions easily and effortlessly.
Module 6 includes:
- My signature BUS, TAXI, JET PLANE training - Yes, as in transport. This lesson alone will transform the way you think about selling forever.
- On-Demand Mindset Tools - to support you on a conscious and subconscious level as you tackle challenges such as rejection, authority, fear, and confidence.
- DIY Self-Care Support - including journalling prompts, self-checkins and more.
Real people, real results.
"I made $13,997 in 2 days. NBD."
- Sudduf Wyne, Intentional Business Coach and Founder of The Muslim Entrepreneur Association
"The absolute best bang for your f****** buck."
- Tamara Tillery, Strength Coach for Women
"I am NOW shouting from the rooftops about what it is that I offer and who I offer it to!"
- Chantae Haliburton, Business/Life Coach for Busy Millennials
"Now I feel super confident when I jump on a discovery call because I have a script that converts and has landed me pay in full clients in just a few weeks!"
- Britney Mackey, Career Coach
THE VALUE BREAKDOWN
This is a High-Touch-Point sales program, featuring radical levels of accountability.
If you've struggled to take action in the past, been paralysed by overwhelm way too long, or have coasted through other coaching programs... That's all about to change.
Squirm-Free Sales Principles Online Video Training
Learn the nitty-gritty at your own pace - with lifetime access to my personal library of sales, copywriting, and business-building resources, organised into 6 easy-to-access video modules. No more wasting time, second-guessing or starting from scratch, just fast-track success using tools, techniques, hacks, and processes that work.
A Clear Roadmap to Sales Success
You'll get your hands on a rock solid action plan to generate epic sales inside your business from Day 1. Save time and radically accelerate your success with swipe files, structures, and workflows - ready for you to implement in hours, instead of weeks (or hand off to a member of your team!)
Mastermind-Style Q+A Calls Every Week
Get your sales, copywriting, and business questions answered during our live Q+A calls every week. Bring the sales page you want reviewed, get feedback on your latest IG post, live pitch, or email announcement, or brainstorm a new offer with the group. Stop staying stuck, and get the input and encouragement to keep taking action.
Slack Channel Support System
The SFSM Slack Channel is your on-demand support system
- where you can collaborate with your fellow Squirmies, and get swift feedback and support from your coaches. We've set up all the snazzy integrations, including an accountability tracker to keep you on-task, and calendar prompts, so you never miss a live training - or replay!
BONUS #1 - NEW Supercharged Call Schedule
[MAJOR VALUE UPGRADE]
We know you're serious about taking action. DIVE DEEP into your sales-related challenges via collaborative call schedule.
Weekly co-working blasts - so you can get sh*t done and stay accountable
Sales Skills Sessions - so you can implement what you've learned and get in-the-moment feedback
Sales Strategy Hot Seats - so you can work as a group to solve real-life sales challenges
LIVE Copy Review - so you can get personalised feedback on your the sales copy you've written
BONUS #2 - The Bulletproof Bio Formula
[MINI COURSE] VALUE: $497
Stop letting "Must write my bio" eat a hole in your to-do list! Packed with templates to help you write a stand-out professional bio in 60 minutes or less.
The BPBF retails at $147, and is valued at over $500 - yours for free when you ENROL NOW.
Bonus #3 - On-Demand Guest Masterclass Video Vault
[VIDEO VAULT] VALUE: $3,300+
From social media launch strategy and LinkedIn lead generation, to self-care, authentic marketing, and personal branding - I’m bringing you access to a hand-picked roster of 11 incredible experts to further build on your squirm-free sales skills..
This video vault is ONLY available inside SFSM, and each session is valued at over $300. Get instant access when you join now.
BONUS #4 - 1:1 Coaching Bundle with Your Own Private Mindset Mentor
[GUARANTEED FOR FIRST 25 ENROLMENTS ONLY] VALUE: PRICELE$$
Yes, this is a group program, but you'll be supported as an individual. To make sure you're fully confident applying Squirm-Free Sales principles to your business, you'll have the opportunity to book up to three x 45-minute private mindset mentorship sessions with Katy’s team during your first 40 days inside the program.
This level of one-to-one support simply doesn’t exist inside other programs on the market. Your 1:1 Coaching Bundle will be 100% tailored to your personal needs, goals, and challenges, and includes:
☑️ 3 x 45-minute private coaching sessions with an NLP Certified Squirm-Free Sales Mindset Mentor
☑️ Session follow-up Summary Sheet, emailed to you within 24 hours
☑️ Recording of your session for you to download and reflect on
☑️ Action points, accountability, mindset support, and hashing out your strategy
☑️ NLP, Hypnosis, EFT (tapping), and TIME Techniques with a coach who knows, loves, and understands you
☑️ The option to book your sessions weekly, or bi-weekly
*Masterclass Attendee ONLY* Bonus #5 - Half-Day Cash Generation Workshop
I DON'T WANT ANYTHING TO COME BETWEEN YOU AND THE RESULTS YOU DESERVE
Through offering this action-oriented Cash Generation Bonus Workshop, my goal is to completely remove the barrier of money, so you can join SFSM now, without worrying about "How am I going to cover my payment plan?"
Inside this epic 3 hour workshop, you will:
☑️ Learn the single biggest mistake people make when trying to generate cash quickly... and what to do instead
☑️ Establish the 4 Key Characteristics you need to embody, in order to successfully create long term and sustainable success (the vast majority of folks get #3 SO wrong - and it's hurting their sales big time)
☑️ Uncover the 8 essential stages of your Sustainable Sales Model (aka one that makes you serious cash, without burning out), identify which stage to begin at, and map out your plan for immediate squirm-free income.
☑️ Implement a simple sales system to make money in your biz NOW—even if you’re just starting as a new service-provider.
☑️ Uncover how offering "free value" is actually hurting your sales, and why "hand-raising" content is the key to being IRRESISTIBLE online.
☑️ Master my secret 7-DM-or-less process to booking QUALIFIED sales calls and getting the right peeps excited to hop on the phone with you via DMs in minutes
☑️ PLUS get your mitts on an epic swipe file of email, caption, and DM structures, so you're fully supported as you put this quick cash generating process out into the world.
*Masterclass Attendee ONLY* Bonus #6 - NEW "BTS Launch" Course
BRAND NEW COURSE [VALUE $297], JUST AS A THANK YOU FOR BEING DECISIVE
Yup, you'll get the Behind The Scenes videos of the exact steps I took to create, seed, and launch my Cash Generation Bundle in April 2020, making $26k+ in cash, in just 4 days.
You'll receive this brand new course, simply as an acknowledgement for hopping off the fence and jumping in to SFSM feet-first.
✅ How to conduct powerful Market Research that informs your messaging, excites your audience, and PRE-SELLS your offer.
✅ BTS screen-share style videos of me creating and executing on this sales strategy. I've never given my clients this kind of access to my process before now!
✅ See me use and implement the exact tools, templates, and swipe files you have access to inside Squirm-Free Sales Masters.
THE SQUIRM-FREE GUARANTEE
When you enrol, you commit to diving in to learn the Squirm-Free sales principles, ask potent questions at mastermind Q+A calls, and take at least 30 minutes of focused action every day.
IF, after throwing yourself into the program for the first 21 days, you’re not experiencing massive shifts in yourself, and in your business, let us know what’s not working, and we’ll hit undo on this whole “finally start generating the income you deserve without feeling icky” thing.
MEET THE ENTREPRENEURS WHO ARE ALREADY MASTERING THE ART OF SQUIRM-FREE SALES NOW
"Are you ready to become a 2020 success story?"
"My confidence has grown immensely, I've repositioned my offers and can communicate them better, and I've closed clients at my new rates!"
- Renee Serrant-Layne, Virtual Business Manager, Digital Marketing Systems Expert
"The energy you see and feel is REAL... The way Katy shows up makes you want to be a better business owner."
- Shay Steacy, Advice-Only Financial Planner for Parents
"My confidence has increased 10-fold; I know I'm worth what I'm asking as an investment, I LOVE my program, and I finally feel like I'm worthy to take up and own my space as an entrepreneur. This is exactly the kind of momentum I was hoping to end the year with and take with me right through 2020! "
- Renee Janes-Reid, Career-Wellness Strategist
"The one-on-one sessions were so personal and rewarding. I left every single one feeling revamped and excited down to a cellular level."
- Karley Smith, Fat Loss Coach for Mom Entrepreneurs
Questions your fellow Squirmies ask before saying yes to mastering the art of ethical selling...
"That's a lot to pack into 40 days, Katy - am I going to have time to actually RUN my business (and get some sleep) during this thing?"
"I've literally never run a sales call or "gone live" in my life, Katy. Just the thought of it is giving me cold sweats - can I actually do this?
"Just saying the word "sales" makes me feel uncomfortable - can you *really* help me get out of my own way, so I can start getting results?"
"60 minutes every day for 40 days? Are you kidding me?!
"Your testimonials are impressive - but what kind of results can I actually expect?
"Ok, I have my Google Calendar right here. When do we start?"
HOW MUCH LONGER CAN YOU STAY WHERE YOU ARE?
By now you know the only thing standing between you and those epic clients (who pay you for your services up front) is to take action in becoming a Squirm Free Sales Master.
So, if you’re ready, I look forward to partnering with you for the next 40 days, as you commit to mastering the art of sales, and finally start getting the results you deserve.
MEET THE OG SQUIRMIES
SFSM Success Stories
"This experience was absolutely NEXT LEVEL. Katy always went ahead and added even more surprises at every step. Everything was organized for easy finding (replays, call times, etc), and every Q big to small was answered with unmatched diversity."
- Karley Smith, Fat Loss Coach for Mom Entrepreneurs
"When I first joined SFSM, I was lost. I had all of these crazy ideas but no idea how to make them come to life. I knew that investing in this program, I'd get tactical resources to help me scale, but what I didn't know was the amount of mental resources that would completely change my mindset around sales. I stopped being scared to charge what I know I'm worth. I stopped worrying about what other people were doing and I started taking massive, streamlined action."
- Kierstyn Pane, Business Coach/Strategist
"SFSM has changed my business and how I see and position myself. As someone who has worked with 3 different coaches, Katy is BY FAR the best coach I've invested in. I now walk into a room with confidence and excitement at all the possibilities instead of worry, fear, and anxiety. "
- Elizabeth Raybould, Hormone Nutritionist
STILL NOT SURE?
If you’ve read this far, that means… you haven’t taken action yet and are clearly having a challenging time deciding whether this is right for you.
Here are 9 ways to know you're ready to become a Squirm-Free Sales Master...
- You’re just getting started with selling your services, and rather than waste endless hours YouTubing, scrolling, and hoping “trial and error” doesn’t drag on toooo long, you’d rather totally NAIL this whole “sales” thing right out the gates.
- You’ve been trying to land swoon-worthy clients for months (or even years) now, but your numbers aren’t where you wish they were. And as much as you love getting tapped up for favours, you’d prefer to stop discounting, and be paid your worth.
- You already have a bomb dot com service-based offer to sell. Sure, you might make a few tweaks as you go through Squirm-Free Sales Masters… but you’re pretty solid on what you do and who you do it for.
- You’re willing to get outside your comfort zone and try new things, as long as you have a clear strategy to follow (buh-bye scattergun 👋) and feel supported along the way.
- In fact, you’re ALREADY investing time and energy putting yourself “out there” on the reg. You’re showing up on your IG stories, you’re participating in Facebook groups, you’re actioning every free training you can get your hands on, and you’re putting in the work. Only problem is, you don’t have the sales principles to tie them all together AND you keep letting fear and doubt get in your way.
- You actually give a sh*t about including people, and taking an ethical approach to sales. You’re sick of the gendered “bossbabe” and “bro marketing” vibes, and want to do things your way, without being cringey, or a pushy cliche. That’s why you appreciate how Squirm-Free Sales Masters teaches an ethical approach to selling. That means consent-led sales calls, respectful communication (free of shame and guilt tactics), and inclusive sales copy that doesn’t assume age, race, ability, gender, or sexuality.
- You’re aware of all the profitable doors that will open up, once you master the six core principles of Squirm-Free selling. These transferable skills have the power to take you from closing multiple four-figure clients on the spot, to locking down sponsorship packages, speaking engagements, brand partnerships, media opportunities and more.
- You’re excited to try the “Squirm-Free” approach to sales. Even if you’ve been disillusioned, or let down in the past, you’re feeling a new wave of optimism now, knowing that the next time you hop on a sales call, or meet for coffee you’re equipped with a proven process to close the deals of your dreams, without feeling icky.
- You feel confident jumping in to join us now, knowing you have 21 days to road-test the SFSM approach: It’s simple. You either show up, do the work, and experience that icky, sticky, awkward feeling around selling your services melt away… or you shoot my team an email to let us know what’s not working, and we’ll hit undo on this whole “finally start generating the income you deserve without feeling squirmy” thing.
Now, tally up your score.
Fewer than 5? Maybe next time.
Five or more? You’re the perfect fit to join us now.
Katy Prince, Creator of Squirm-Free Sales Masters, Master NLP, Hypnosis and EFT Practitioner, and Head Sales Coach
I'LL LEAVE YOU TO CONSIDER THIS...
By now, you know the easiest way to connect with top-tier clients (who pay for your services up front), without feeling icky, or awkward, and feeling to confident and equipped to ask for the multiple four-figure investments you know you deserve…
Is to master the art and principles of Squirm-Free Sales.
👉🏾 If you’re a coach, consultant, service provider, or freelancer and you're STILL getting low-balled and ghosted... you’re ready to become a Squirm-Free Sales Master.
👉🏼 If you plan to significantly grow your income this year… you’re ready to become a Squirm-Free Sales Master.
👉🏿 If you’re dreaming of milestone months, whether that’s $2k, $5k, $10k, or $50k+, and you’re willing to make it happen… you’re ready to become a Squirm-Free Sales Master.
👉🏻 If you’ve been trying out #allthethings online, but it all felt kinda icky, disingenuous, and not quite “you”... you’re ready to become a Squirm-Free Sales Master.
👉🏽 If you’ve laid awake at least one night this week, worrying whether starting this business was a good idea after all and praying for payday to finally arrive… you’re ready to become a Squirm-Free Sales Master.
👉🏿 If you KNOW your true purpose is to create a meaningful ripple effect in the world via your services, and all you need are the right skills and a solid roadmap… you’re ready to become a Squirm-Free Sales Master.
If you’re ready, be sure to join our waitlist.
My team and I look forward to supporting you as we dramatically accelerate your sales success, and work together to get you the leads, sales, and results you deserve.